MERINO

MERINO

E-commerce

DESCRIPTION

Service: E-commerce Website Development.

Merino Wool Company currently operate as a privately family owned and operated company. They have been retailing for 30 years and selling online and by catalogue for 23 years.

We were first hired to redesign their online store to showcase their stunning products, improve usability and conversion rates.

Goals :
- Website prototyping;
- Website design;
- Online store development;
- Website Migration , Backup and Hosting.
Site type: E-commerce website.
About site design

A minimalist look to compliment the brands industrial style, clean typography and subtle hover animations to give a premium feel.

E-commerce

MERINO WOOL

Mobile first

Recognising that mobile was the primary source of traffic to the website, we took a mobile first approach to wire-framing the user experience to ensure it would convert effectively for this audience.

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